Waht is an NFT platform app launched as a project brand by its parent company, Metabon. I led the brand identity development for both Metabone and Waht. For Waht’s music festival 'Sound by natural' which combining music, wine, and NFTs, I was commissioned to create print materials and promotional graphics. I developed a visual system that bridged natural elements with the digital world, creating assets that reflected the brand’s hybrid experience.